Hello, and welcome to the IKI Products blog!
At IKI Products, our mission is not just to create products, but to share and redefine Japan’s unique aesthetic, Iki, with the world. The concept of "Iki" is deeply embedded in the lives of our founders, fashion designer Tsukita and photographer Sazaki, both of whom grew up under the guidance of a craftsman father, nurturing a profound sense of Iki.
1. Redefining the Japanese Aesthetic of "Iki"
The word "Iki" embodies a traditional Japanese aesthetic rooted in the Edo period. It signifies elegance, allure, and refined sensibility, focusing on the beauty found in the everyday. We aim to redefine "Iki" from a modern perspective, sharing its timeless charm with the world.
2. Crossing Cultural and Linguistic Boundaries Through Collaboration
Despite their different backgrounds, Tsukita and Sazaki are united by a common goal: to transcend cultural and linguistic boundaries through their collaboration. By combining the worlds of fashion and photography, we are able to express the spirit of "Iki" in new ways, blending tradition with innovation to create a future-oriented expression of this unique aesthetic. Our collaboration seeks to bring the beauty of traditional Japan into the modern world and extend it into the future.
3. The Elegance and Allure Rooted in the Edo Period
The spirit of "Iki" has been passed down through generations, deeply rooted in the history and traditions of the Edo period. The aesthetic of that time continues to resonate in our daily lives and is reflected in the products we create. By fusing excellent craftsmanship with beauty, we strive to express "Iki" in a contemporary way, while preserving its essence.
4. A New Expression for the Future
We are not just preserving "Iki" as it is; we are shaping it into a new expression that adapts to future lifestyles. Through the evolving concept of "Iki," we aim to provide new value to people around the world and design the future together.
The IKI Products Team